The new content from Demise of the Faithful is available immediately in the in-game store. DLC is available on Steam / Playstation Store EU / Playstation Store NA / XBOX
Patch Notes: https://forum.deadbydaylight.com/en/categories/patch-notes
Emblem blogpost: https://forum.deadbydaylight.com/en/discussion/52295/the-emblem-system-changes-explained#latest
Reddit Q&A | April 23, 2018
Question from Arcieth
With more cosmetics coming to the game soon, and cosmetics for licensed characters not being confirmed, is it safe to assume that it's a bad idea to ''main'' a certain licensed character? Because you'll most likely enjoy an original character far more due to more customization options for them.
No licensed cosmetics are planned for now. We are in contact with licensors but cannot promise anything on the outcome of the discussions.